Establishing the First Sports Stock Market

The Game of a Lifetime - What if there was a sports stock market driven by your favorite player's performance?

Founded by A-Rod & Mark Lore, Mojo was created to drastically change the sports fan experience. Mojo is a liquid stock market where every stock is a sports player. Users can follow player performance, invest in player's careers, and trade anytime, whether its play to play, or season to season. As Mojo's Director of Product Design, I led both Product Design and Marketing efforts for the launch of two products - the core Mojo App, and the Mojo Daily Fantasy app.